Founded in the 1990s, Hayakel Baalbeck is dedicated to preserving one of Lebanon’s most cherished cultural traditions.
People & Stories
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As executive chairman of Gray Mackenzie Retail Lebanon (GMRL), Hassan Ezzeldine is equal parts strategist and optimist, navigating one of the world’s most unpredictable markets.
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Nour Arida, model, mother and founder of the skincare brand Sorbé, has spent over a decade in front of the camera.
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Best known as the founder of Mayrig, Aline Kamakian has spent more than two decades preserving and sharing her rich heritage with the world.
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Hady Beydoun, Lebanon’s most iconic tattoo artist, is also a sculptor, painter, poet, musician and self-taught everything.
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As the co-founder and lead singer of Lebanese indie band Adonis, Anthony Adonis has spent over a decade turning Beirut’s charged energy into sound.
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Renowned for his uncompromising vision and brazen designs, Bernard Khoury is the architect who builds where others dare not.
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Born and raised in Beirut, Milia Maroun went on to become one of the most distinctive voices in Lebanese fashion.
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From a toy melodica in Ras Baalbek to producing chart-topping records in a Beirut apartment, Jean-Marie Riachi’s path into music was anything but conventional.




